Sync

Understanding Sync Licensing in the Music Industry: A Complete Guide If you’ve ever wondered how songs end up in movies, TV shows, commercials, or video games, you’ve likely heard the term “sync licensing.” Short for “synchronization,” sync licensing refers to the process of licensing music to be synchronized with visual content. It is one of […]

The Upstate Sound Music Group has achieved an exciting new milestone: our first NFL placement! Under the expert production of FIFTY VINC, who’s well-versed in securing high-profile placements with the NFL, our artist CHASE PAVES delivered a standout performance that caught the league’s attention. The track, titled “Hold It Down,” will be featured in a